YouTube insights
Premium & Ad Metrics
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Gross ad revenue
Monetized playbacks
Playback CPM
Ad impressions
Ad impressions & playback CPM by day
Bars are ad impressions, the line is playback CPM
No ad data for this period.
Ad impressionsPlayback CPM (right axis)
YouTube Premium
Members who watch without ads
No Premium data for this period.
Premium revenue
Share of views
Share of watch time
Premium views
Watch time
Premium members watch with no ads. YouTube pays you a share of their membership fee based on how much they watch you, so watch time matters more than views here. Both bars are scaled to the larger share.
Amounts are in pesos. Gross revenue is what advertisers paid before YouTube's share; "your estimated share" is what you earn. YouTube adjusts estimated revenue at month end.
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